Questões fundamentais na inovação tecnológica de projetos globais Outros Idiomas

ID:
7831
Resumo:
Este artigo procurou identificar as questões estratégicas que estiveram presentes nos projetos globais conduzidos por empresas multinacionais brasileiras e quais critérios de desempenho esses projetos atenderam. Nós investigamos 36 projetos globais de inovação tecnológica de empresas multinacionais brasileiras por meio de uma web-survey. Os resultados mostram que essas empresas foram além do tradicional triângulo de ferro para avaliar seus esforços tecnológicos e consideraram dimensões adicionais de desempenho como a satisfação do cliente, os resultados do negócio e a preparação para o futuro. Os resultados também demonstram elevado grau de presença para questões que emergiram da indústria, moderado grau de presença para questões que emergiram do projeto e das atividades de P&D e baixo grau de presença para questões que emergiram da matriz, das subsidiárias e do ambiente externo. Pesquisa adicional é necessária para se identificar se e como essas questões influenciaram o desempenho dos projetos globais de inovação tecnológica estudados.
Citação ABNT:
PISCOPO, M. R.; SBRAGIA, R. Key issues in global technological innovation projects. Revista de Gestão e Projetos, v. 3, n. 1, p. 4-28, 2012.
Citação APA:
Piscopo, M. R., & Sbragia, R. (2012). Key issues in global technological innovation projects. Revista de Gestão e Projetos, 3(1), 4-28.
Link Permanente:
http://spell.org.br/documentos/ver/7831/questoes-fundamentais-na-inovacao-tecnologica-de-projetos-globais/i/pt-br
Tipo de documento:
Artigo
Idioma:
Inglês
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